3 1 y t 5 g 2 2
16" x 18" folded to 16 (4" x 9") page Promotional Brochure
SUBMITTED BY CLIENT:
COPY for Editing


PREVIOUSLY PRINTED
MATERIAL
for reference
PHOTOS: prints, negatives, digital
or high resolution electronic files.

CHRISTY COMPANY PRODUCED FROM CONCEPT THRU PRINT:
Preliminary Layout/Design

Created Graphics and Locator Maps

Retouched Photos

COMPLETED PROJECT:
9" x 11.75" Pocket Folder w/4 Insert Pages
,

FROM THIS...


Client provided:
Rough outline of capabilities and production processes.
Equipment List
Old Brochure
Miscellaneous parts to be featured


TO THIS...


Christy Company copywriter and designer determined the subject matter, copy and photos for the pocket folder and individual insert pages.  A rough layout and first draft of the copy was submitted to the client.  Upon approval, the photographer proceeded with 1 day on-site photography of employees in their respective departments and various production processes.  The parts were photographed in studio. 

The client was kept abreast of all steps in the production of this project with proofs at every stage:

Routh layout / first draft copy
Transparency and/or print proofs of all photography.
First full color laser printer proof (met with client for consultation and alterations.)
Second full color laser printer proof.
"Rainbow" color proof direct from disk (cost effective proofing allows for additional alts. and color corrections before incurring the expense of film.)
Final film proof.

Additional Features:

Extra blank "Equipment List" sheet to facilitate inexpensive updating as equipment is upgraded.
Slits for business card.
1/2" "lip" to simulate file folder with name and phone numbers easily readable.

 

 

SUBMITTED BY CLIENT:

COPY for Editing/Website Info

REFERENCE MATERIAL

PHOTOS: prints, negatives, digital
or high resolution electronic files.

CHRISTY COMPANY PRODUCED FROM CONCEPT THRU PRINT:
1st Draft Copy
Photo Retouching
COMPLETED PROJECT:
 Walter Christy Nickerson: (414) 397-3532, WalterN@christygraphics.com
Milwaukee • Stateline Mobile
3049 S. Afton Road, Beloit, WI 53511
| Fax: (608) 368-3221
© Copyright 2013 by Christy Company. All Rights Reserved.